HMD Is Bringing Back Nokia's Asha Phones — With a Cloud Twist

Sun, 28 Jun 2026 00:00:00 +0800

There was a time when “Asha” meant affordable, colorful phones that sold by the millions across India, Africa, and Southeast Asia. Nokia’s Asha line was everywhere — until smartphones ate the feature phone market. Now, more than a decade later, HMD Global is reviving the brand.

A certification filing for a device labeled “HMD Asha 305” (model TA-1779) appeared on HMD’s website, spotted by Nokiamob. The phone carries HMD’s own branding rather than a Nokia logo, but the name alone is a clear nod to the company’s pre-smartphone roots.

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HMD Is Bringing Back Nokia's Asha Phones — With a Cloud Twist